Rideview is a future forward creative studio specializing in automotive content, founded by Yates Holley and John Kim. Rideview uses real-time technology and computer graphics to assist manufacturers, agencies, and even non automotive clients with product launches, experiences, refreshes, configurators, strategy, and storytelling. They are lifelong filmmakers, nerds, car lovers, and world builders.

Rideview is a hybrid studio model that merges interactive content with film production. They pride themselves in being as comfortable on set as in CGI or a game engine.

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